In five years at Lento Agency, first as a digital copywriter and later as Content Director, my work centered on developing articles about branding, advertising, wellness, remote work, creativity, and global culture. As the collaboration evolved, I helped launch and develop Brand Matters—a newsletter delivering key insights to CMOs, industry leaders, and creative professionals.
Since its launch, Brand Matters has grown to over 60,000 subscribers, who benefit from our in-depth analysis, inspiration, and thought leadership.
Here are some featured pieces:
